My strategy is to link with bloggers. Shoes are extremely popular, so I wanted to link with articles about different lines coming out as well as with people who are just fanatics about them. I also need to create my own blog of shorts to reinforce the keywords I'm using for my ads. What's great about shoes though is that everybody needs them and their are so many different forms - it's a universal thing. So when I do the research this week looking for links, I'll want to look for specifically where my target market is looking or reading about them.
I'll be doing all the linking with this on-going process because my page needs to deliver relevant, up-dated content almost weekly.
I'm going to try and get people that I know that are currently blogging and start from there. Then I'm going to also try and get people who have had some success with vial articles related to my products - shoes, shopping, etc. I also need to re-focus the keywords I use to increase traffic.
I'll need to gather the links on my own blog on my website. I'm not really looking forward to keeping the content relevant - just because I know how much work I've already put in, and how much more there is to go.
